Basic Bee Boutique Serves Up Style for a Young Urban Demographic For Renise Warners, her business is an extension of herself. “All of the pieces of my brand represent me,” she said. “It’s my vision– everything reflects a part of me.” Warners is the owner of Basic Bee Boutique, where she sells a curated collection … Read more
An Evidence-Based Approach to Crushing Your Goals this Year Whatever you want to achieve this year– start your business, grow your business, expand a product line– SMART goal framework is almost guaranteed to help you get there. What are SMART Goals? How often do we declare vague goals (“I want to have more customers this … Read more
We’re Ready for You, 2021 2020 was challenging in ways we couldn’t have imagined in our wildest — seriously, wildest — dreams. We are proud to have pivoted and persisted in the face of the pandemic to give entrepreneurs in West Michigan the tools they needed to make it through the challenges of COVID-19. As … Read more
Branding Tips for Your Business Entrepreneurial Insider Recap During our most recent “Entrepreneurial Insider” radio segment on WGVU, Mary C. Hartfield, GROW program manager, and Dr. Jermone Glenn, of JG Innovations, joined Shelley Irwin to chat about brand building. Dr. Glenn was one of the featured presenters at the recent Entrepreneur YOU conference. He has … Read more