Blog

Tips, Tricks and Expert Advice to
Help You Grow Your Business

5 Key Ways You Can Support Local Businesses

April 1, 2019

  5 Key Ways You Can Support Local Businesses Use #SmallBusinessWeek   A big part of our mission is to empower and support women (and men) to start and build their business, provide them with resources to improve operations, finances and better market themselves. Since National Small Business Week is the first week of May, … Read more

Turning Your Side Hustle into a Full-Time Gig

March 31, 2019

Turning Your Side Hustle into a Full-Time Gig   If you’re like a lot of women, you’ve probably either entertained the idea of or started working a side hustle. They’re all the rage right now and are great for everyone from working women, to stay at home moms and young folks alike. Whether you’re trying … Read more

Networking: Why It’s Important & Tips on How to Do It Well

March 26, 2019

Networking: Why It’s Important & Tips on How to Do It Well.   Networking. We should all do it. We all mean to do it. But why is it so important to both our personal lives and our careers? Not only does networking grow your circle and help you strengthen your relationships and friendships, but … Read more

Building Your Brand as a Startup or New Business

February 21, 2019

Building Your Brand as a Startup or New Business When it comes to building a brand, you may not think it applies to you and your business. We’re here to tell you that it does. There are so many different definitions of a brand. Ultimately, we believe it is what people think when they hear … Read more

The Best Apps for Entrepreneurs in 2019

February 14, 2019

The Best Apps for Entrepreneurs in 2019   When it comes to entrepreneurship, there’s a lot that needs to get done. Often times, those things fall on just a few people. Technology is always impacting the way we do business. Luckily, we live in a time where apps, tools, and gadgets help us handle everything … Read more

Woman Up & Learn Summit is March 1 in Grand Rapids

February 12, 2019

Woman Up & Learn Summit is March 1 in Grand Rapids We are thrilled to work with Michigan Woman Forward who has put an incredible event together for women with a passion for starting or running their own business. You’ll take part in a day of inspiring presentations, networking, camaraderie, great food and more. All … Read more

Entrepreneurial Insider with Karen Benson on WGVU Radio

January 28, 2019

Entrepreneurial Insider with Karen Benson on WGVU Radio January 2019 Karen Benson spoke with Shelley Irwin of WGVU Radio for our January segment of Entrepreneurial Insider. She shares more about the classes, training and support available to entrepreneurs in Muskegon, including our Intro to GROW classes that are available at both the Muskegon Innovation Hub … Read more

Strategic Planning for the New Year

December 20, 2018

Strategic Planning for the New Year If you have yet to start thinking BIG for the new year, it’s time! Take a few moments to reflect on the past year and your business journey. Was it everything you hoped for? Were you able to reach your goals? When and where could you have used some … Read more

Business Plan Basics – What Your Business Plan Should Include & Why

December 13, 2018

Business Plan Basics – What Your Business Plan Should Include & Why Business plans always seem like a very daunting part of the entrepreneurial process, but when you strip it down, it can be pretty simple. Essentially, it’s an outline that shows why your business is going to work. And even if you never show … Read more

Holiday Marketing

November 28, 2018

Holiday Marketing Christmas is coming! Which means holiday shopping is in full swing. It’s time to break out all the tips and tricks to attracting customers this holiday season and we’ve got five great ways to up your holiday marketing game! Emails. Keep your emails fresh and frequent this time of year. Focus on deals, … Read more

Balance & Boundaries as a Woman Entrepreneur

November 15, 2018

Balance & Boundaries as a Woman Entrepreneur   As women entrepreneurs, it can be hard to figure out a routine and find the balance between work and play. But as women, as sisters, as moms, and as friends, we owe it to ourselves and to everyone around us to set clear boundaries between our work … Read more

October Entrepreneurial Insider

November 14, 2018

October Entrepreneurial Insider If you haven’t heard, we’re thrilled to be offering a Social Media Marketing Workshop from Facebook. This Entrepreneurial Insider segment is focused on the workshop, what it offers, and what you’ll learn!   Partnered with Grand Circus and Facebook, these workshops provide the opportunity to learn the basics of social media marketing … Read more