We’re proud to have inspired and assisted many entrepreneurs here in West Michigan. Here are just a few of their stories of success and determination. If you’d like to share your story, please contact us today.
“Don’t even skip one step of the business plan writing process.” – Stephanie Johnson
In October 2009, Stephanie Johnson took the leap and opened her consignment boutique, Urban Exchange. Urban Exchange, a high-end boutique, sells softly worn clothing and accessories from brands like J. Crew, Banana Republic, Anthropologie, and Free People.
As it tends to happen with numerous business owners, Stephanie found herself looking for guidance and support soon after opening Urban Exchange, which prompted her to connect with GROW. She says, “The most important thing I’ve gained from working with GROW has been the opportunity to develop a business plan in a structured class setting where I received feedback from both peers and working professionals.” Read her story >
“Do your research, know what you want and go for it. Just do it!” – Shannon Garrett, SMG Strategies
Shannon Garrett is the Founder and President of SMG Strategies. Her dedication to creating a more active and diverse democracy has led her to work with numerous organizations locally, and on a national level.
One of the challenges in starting a consulting firm like SMG Strategies compared to another business was the niche of the market. Shannon shared that it was not that easy to do market research as she began her business. Politics and community leadership don’t necessarily follow other industries with traditional market research and available data for opportunity, projections and things like that. Consulting by nature requires businesses to be more nimble and flexible, not quite as process or product oriented as other business types. Read her story >
Every business owner has a unique path to entrepreneurship. For some it’s a passion, for some it’s intentional, and for some it is fate. Frances Gentile started her business eleven years ago when she was fired from her “miserable job”. She told us, “I remember it very clearly, it was a Tuesday and I had ridden my bike to work. On that ride home I thought of this business idea and the name.” Just a few weeks later she attended an Intro to GROW class and that’s how her story started.
Frances admits she’s never looked back on that job, the way it ended and admits that sometimes things happen for a reason.
Roots Brew Shop is a relative newcomer to Grand Rapids’ West Side, but this coffee shop is working hard to grow and foster the local community. Serving premium coffee and tea, as well as freshly made pastries and bagels, Roots has established itself as a fixture in the neighborhood. Founders Mallory Root and Austin Radebaugh have a passion for the city they live and work in, and are devoted to creating a space where the surrounding community can thrive.
If you’ve had a chance to talk with Mallory or heard her speak at this year’s Seeds of Growth Luncheon, you may have heard a bit of her story – including some of the challenges and successes she has already faced as a business owner. One of the biggest challenges Mallory and Austin ran into when opening the shop was that it took months longer than they anticipated.
Business owners know that when an opportunity to advance their business comes along, financial resources often determine whether they can capitalize on that opportunity. In the case of Julie Armock, local entrepreneur and owner of Piggy Polish, GROW’s microloan program helped her take advantage of a great opportunity and bring a new product to market.
Traditional loans can take weeks or months to get, and Julie didn’t have that much time to get a jump on this market opportunity. Read her story >
Deb Tacoma’s entrepreneurial journey began in 2006, after she was involved in a serious car accident that left her with numerous injuries, including a broken back. Completing tasks such as bathing and going to the bathroom became a daily struggle for Deb, leaving her feeling helpless.
After this life-altering experience, Deb wanted to create a product that would protect the dignity of limited-mobility individuals for whom personal hygiene was a challenge. And so the idea for the FreedomWand began to take shape. Read her story >
Just like any new business owner, Serena Allen began her entrepreneurial journey by taking a risk. While teaching alternative education at Satterlee School in Greenville, Michigan, and going to school to pursue her master’s degree, Allen decided to pursue her dream of opening a bridal shop, filling her afternoons with planning and developing her business idea.
Allen first became interested in the bridal industry after helping plan a wedding with a friend back in 2012. After recognizing that Greenville didn’t have a bridal shop, it just made sense for her to move forward. But the process was not without its challenges.
Serena shared her struggles: “My greatest challenge was financing. I was turned down by several banks because I did not have enough collateral to put up for the loan (I don’t own a house). I worked with the Small Business Development Center, and they referred me to GROW.” Read her story >
Rose Hendershot’s passion for photography led her to start her own business, Photographic Memory, in 1997. Her work has since gained recognition and awards from organizations such as the Professional Photographers of America, Michigan Triangle Professional Photographers Association, Barry County Fair, and Michigan State Fair, among others. Specializing in event and portrait photography, Hendershot strives to provide her clients with quality products and excellent customer service. Read her story >
Sara Moylan began her entrepreneurial journey in 2011 after recognizing that wearing up to three sports bras at once to work out was not only uncomfortable but also downright ineffective. Determined to find a better solution, she cut, sewed, and hot glued a few bras together to find the right support before bringing her idea to a tailor for some professional assistance. Read her story >
Laura Parker’s story of business ownership is similar to that of a lot of creative professionals. After years of working for someone else, designers frequently find they can work for themselves, relying on their specialized artistic skills and technical knowledge. The obstacles are developing a client base large enough to drive consistent work, and the ability to market your business for growth. Read More >
Mary received a microloan, a relatively small loan to help business owners who may not be able to receive funds from traditional banks. Mary used the funds to purchase needed materials for her business, and now continues to prosper with delivering custom cake services to Grand Rapids. Read More >
The CEO, Amy Proos, is a member of the Alliance of Women Entrepreneurs (AWE) and has been working at the business since 1987 when she was in college. Amy was pursuing studies in the veterinarian field and worked for the summer at her grandfather’s business, but soon found that she enjoyed the manufacturing field. It was 1989 when she received a degree in production, and would later buy the business and then become CEO in 2010. Read More>
Michelle is a massage therapist and so much more. Her repertoire includes body work, Reiki Master, spiritual healing, certified aroma therapist with plans to become a registered aroma therapist. Early in her career, she worked as an independent contractor with some of her own clients. Having done mostly in-home care and lugging everything around, Michelle decided it was time to establish her own business. Read More >
La Vie de la Rose Flower Essences, started by Dr. Natalia Schotte, has experienced great success in the several years, growing the business to become a global, multiple award winning company with customers in 42 states and 12 countries. This includes recently establishing partnerships with distributors in Australia and China. Growth includes the expansion of our gardens to almost an acre of land across four properties in downtown, historic Grand Rapids. Read More >
Jojo’s House of Beauty, Inc. is a multicultural, diverse salon designed to serve women and men of all color and hair texture. Their goal is to uplift, motivate, educate and inspire clients by providing the highest quality service to meet their needs.
In addition to the growing salon, Josephine also created a unique hair growth oil with her business partner Dr. Nichole Caudle, who is a Naturopathic Doctor.